We believe in charging a fair price for our products

What does that mean?

It means...

We pay a fair price to our suppliers so they can pay their staff properly and earn a profit.

We earn a profit without adding considerable mark-ups which means...

You get a well-made product, at a fair price which you can wear with confidence.

We also want our customers to understand the real costs behind the clothes. We believe in honest pricing and explaining to our customers what it costs to make our garments. See two examples below;

1) Sleeveless blouse

The cost of the garment to be delivered into our UK warehouse is approximately £8.75*.

How is the £8.75 made up?

The materials in the garment are £3.55

The various other costs associated with the garment including making and handling the garment are £4.25

The taxes are £0.95

We are charging £25 whereas some other retailers are selling similar blouses for more than £50.

2) Oversized Long Sleeved T-Shirt

The cost of the garment to be delivered into our UK warehouse is approximately £5.50*.

How is that made up?

The materials in the garment are £2.10

The various other costs associated with the garment including making and handling are £2.80

The taxes are £0.60.

We are charging £17.50 whereas some other retailers are selling similar T-Shirts for around £30.




*These costs do not include costs such as designing, sampling, fitting, courier charges, warehousing and other overheads.

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