Currently the world relies heavily upon the one industry that places clothing inside the high street stores with speed; fast fashion. Unfortunately, this industry has placed a huge strain on a lot of our resources and has become reliant on unethical methods. In fact, the carbon footprint caused by the mass production of the industry is staggering and not only does it threaten our planet, it is incredibly unsustainable.
The effects of global warming have been evident through the rapid changes in weather that have battered the planet over the past five years and if we continue down the same path, it is only going to get worse. Luckily, we still have time to make a change. Slow fashion is a movement that not only aims for high quality clothing, it is often coupled with the idea of being green. During the production of slow fashion attire there is always a focus on how the methods could be altered to place less strain on the environment. After all, minimising this effect and the supply chain is going to create a more sustainable industry that can assure product quality without harming the planet.
What does ‘slow’ mean
Most stores on the high street are stocked through fast fashion which means that quality is neglected in favour of speed and profit. Within slow fashion however, the focus is placed on durability, quality and lifespan in order to create clothing that won’t fall apart at the seams after a couple of washes. Due to this, the production line is considerably lengthy in order to ensure that care and quality is sewn into every stich.
It seems like the more we learn about the environment, the more we seem to neglect it. After all, it is safe to say that we understand very well how the poor ethics of fast fashion damage our environment considerably, yet many of us continue to support it. Here at 2forjoy, we think that it is time for a change and that the slow fashion movement is going to be the one to instigate it. After all, it is only a matter of time before people begin to realise that the current methods are not justifiable. To find out more information, get in contact with a member of the team today!