In fact, the purchase of intentionally ripped garments is a trend that has been around since the late 90’s and whilst the older generation may fail to understand its appeal, the pre-ripped style shows no signs of slowing down. In this article, the 2forjoy team have decided to analyse the popularity of this fad once and for all. Read on to find out more information…
The Uniform of the Punk
Punk fashion came into being during the early 70’s and the style can be characterised by its use of chains, safety pins and ripped fabric. In fact, it is thought of as a rebellious fashion trend that became particularly popular with the youth of the 80’s, heavily influenced by punk bands like The Sex Pistols. In fact, the style managed to influence designers like Vivienne Westwood and actually encouraged her to add experimental elements into her creations and craft ‘ready-to-wear’ pre-ripped clothing.
A New Trend
Many people believe that the modern day pre-ripped fashion trend is a metamorphosis of the punk movement during the late 80’s that became a more subdued version than the attention-grabbing characteristics of punk fashion. From jeans to t-shirts, the pre-ripped trend is developing each year and whilst it took hold in the 90’s in order to add dimension to jeans, the trend has now evolved from subtle tears to huge gaping holes.
Since fashion is an easily influenced industry, it is important to take into consideration the impact of the media and celebrity culture. After all, social media plays a significant role in the clothing that lines the high street stores and when famous faces like Iggy Pop and Madonna began tearing into their jeans, fans began to imitate them. It wasn’t long until the industry caught on and began manufacturing pre-ripped jeans, and thus a trend was born. In 2018, celebrities who endorse the ripped clothing trend include Solange Knowles, Lady Gaga and even Kim Kardashian.
We wear clothing for a dual purpose: warmth and fashion. As a result, the concept of purchasing pre-ripped garments can seem counterproductive. It is only when you analyse the style in connection to the 80’s punk movement that the development of this ever-growing trend begins to make sense. Whilst we don’t stock pre-ripped jeans here at 2forjoy, we recognise the appeal of the trend and believe that it is one that will withstand the test of time. After all, most trends are filtered out and replaced on an annual basis. That is why all of our clothing is crafted with a slow fashion philosophy in mind in order to guarantee both durability and longevity, even if you do decide to add a ripped effect to them! Get in contact with a member of the 2forjoy team today to find out more information!